With more than two decades of business operational and management expertise under her belt, Camelia Tan Sri Ya’acob is a self-made successful serial-entrepreneur. She has a sharp eye to effectively turn-around business strategies and strengthen marketing plans by monetising various assets to increase company profitability.
Today she is the owner and CEO of Rootwommers, a company specialising in 2 powerful modern income generators i.e. Word of mouth marketing and Connecting Networks for SME companies in Malaysia and Singapore.
In the course of her present day business, she is involved in training SME startups or scaleups in business and modern marketing systems. Her simple, hands on practical marketing and connecting network techniques have been proven successful for many business owners. Entrepreneurs who follow her systems will experience high profitability in a short frame of time.
Today, as a strong advocate in Connecting Networks, she and her team specialise in cross-connecting B2B and B2C markets from any network. Her training modules focus on building entrepreneurs to be effective connectors and marketers utilising coexisting networks from different business experiences and backgrounds.
